Blitz Marketing was tasked with creating an influencer campaign to spread the word about Hakim Optical's Rx Designer Frames. The goal was to target a range of dancers, choreographers, and fashionistas with a passion for stylish glasses.
We sourced and negotiated dancers and passionate choreographers to promote the 'Have It All Hakim Spring Dance Contest'. We also went after lifestyle, and fashion influencers from across Canada to spread brand awareness and news about your spring promotion.
The final roster included 5 macro, 4 micro and 10 nano influencers. Using these influencers, we were able to garner over 180,000 impressions for Hakim Optical, 6 feed posts, 8 Instagram Reels, 5 videos, and 42 story posts.
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