Blitz Marketing was tasked with creating a year long influencer campaign tailored to growing Hakim Optical's social visibility and brand awareness. The goal was to target a range of fashion and lifestyle creators with a passion for stylish glasses.
We sourced and negotiated dancers and passionate choreographers to promote the 'Have It All Hakim Spring Dance Contest'. We also went after lifestyle, and fashion influencers from across Canada to spread brand awareness and news about Hakim's various year long promotions.
The final roster included 50+ Influencers from multiple levels. Using these influencers, we were able to garner over 1.6M impressions for Hakim Optical, 60+ feed posts, multiple Instagram Reels, and 125+ story posts.
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